Bachelor of Arts in Digital Journalism

Description

The Bachelor of Arts in Digital Journalism (BA DJA) program is a three years and one-term program that trains ethical and adaptable journalists for today’s fast-changing digital media landscape. The program blends core journalism principles with multimedia production, research, and audience-engagement strategies. Students learn to produce accurate, inclusive and impactful news content across platforms while upholding the values of press freedom, accountability, and public service. Graduates are prepared to contribute meaningfully to public discourse and through responsible and innovative journalism.

Program Educational Objectives

Within five (5) years after graduation, graduates of the program shall have:

• Establish careers in journalism and digital media as ethical, skilled and innovative professionals
• Create content that informs, engages and promotes truth, diversity, and public service
• Pursue continuous learning and adapt to new technologies, platforms, and storytelling practices

Program Outcomes

By the time of graduation, the student shall have developed:

1. Demonstrate mastery of journalistic principles and practices across digital multimedia platforms
2. Produce high-quality multimedia news content using formats such as text, audio, video, graphics and interactive media for online audiences
3. Critically analyze media content and digital communication trends using research and analytical skills to evaluate news and information
4. Use digital tools and technologies effectively for news gathering, content creation, publishing and audience engagement
5. Apply media laws and ethical standards in journalism
6. Communicate effectively for diverse journalistic purposes, formats, and audiences
7. Collaborate productively in teams to create content for digital platforms
8. Engage audiences responsibly through social media, analytics, and other tools to foster public dialogue and community participation
9. Demonstrate entrepreneurial and innovative thinking in developing digital journalism projects, platforms or ventures
10. Commit to lifelong learning and demonstrate adaptability to evolving newsroom practices, digital trends and media technologies